FitzMartin is a sales and marketing consultancy
Selling more, to more profitable clients. It’s the goal of every business. But for B2B companies with a long, complex sales cycle, guiding prospects through the Customer Decision Journey presents multiple challenges because there are barriers that must be overcome at every conversion point, at every stage of the sales process.
We have deep expertise collaborating with clients on both traditional and data-driven digital sales and marketing strategies that are proven, persuasive and measurable. The result is greater alignment between your sales, marketing and information technology efforts to more effectively convert prospects and to drive more profitable sales.
Our advisory services drive sales and process improvements, product/service evolution and customer experience innovation to give you control over your business. And in every engagement, our strategies, grounded in research and behavioral science, offer clear and pragmatic direction.